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Week In Review: 84% Of People Trust Online Reviews As Much As A Personal Recommendation

BOO!

Hope we didn’t scare you 😛

Welcome to the Halloween edition of the Week in Review.

Here are this week’s top tricks and treats from around the ‘net that’ll help you grow your practice.

7 out of 10 consumers will leave a review for a business if they’re asked to
That’s according to the new 2016 BrightLocal Local Consumer Review Survey. The survey also found that 84% of people trust online reviews as much as a personal recommendation. Learn more about why you should be managing your online reputation. [Via BrightLocal]

Are You The Most Hated Man in the Room?
Is practicing medicine your life or just your job? Dr. Louis Profeta explores these inner-feelings – that made him the most hated man in the room – during one of his recent talks. [Via LinkedIN]

Google is now displaying ratings and reviews from around the web on doctor profiles.
Notice anything differently when you Google yourself? You should, as Google has recently begun integrating ratings and reviews scores from popular website such as Facebook and Healthgrades into their Knowledge Graph, which appears when patients search for providers by their name. [Via InboundMD]

Optimizing your healthcare practice’s website yourself?
Don’t fall victim to these common SEO pitfalls. Columnist Patrick Stox relays a few SEO horror stories that will scare you to death and make you run to your nearest all-in-one healthcare marketing service. [Via Search Engine Land]

Garrett Smith

Garrett is the Founder, and Chief Marketer at InboundMD. Garrett has been successfully leading internet marketing campaigns for health care practices across the US for almost a decade. He's a frequent speaker at events, and author of "Book Now! Internet Marketing for Healthcare Practices", and the host of The Practice Marketing Podcast that details how successful practices are winning online.

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